In many water-based industrial systems such as coatings, daily chemicals, food, and biomedicine, thickeners are core functional additives that regulate the viscosity of the system, stabilize the dispersion state, and optimize the feel of use. Traditional organic thickeners and inorganic thickeners generally have shortcomings, such as high additive content, easy stickiness, poor salt and temperature resistance, standing delamination, and weak shear stability, making it difficult to meet the development needs of high-end fine chemicals and functional materials. As a new type of nanofunctional material derived from natural plants and bacterial biomass, nanocellulose relies on its unique one-dimensional nanofiber structure, ultra-high specific surface area and multiple interface mechanisms to demonstrate extremely excellent thickening, suspension, and rheology control properties. It has become a new generation of high-performance green thickening substrates, effectively breaking through the industry pain points of traditional thickening systems that 'thickening is prone to viscosity and flow is prone to instability.' This article will focus on an in-depth explanation of the core thickening advantages, mechanism of action, rheological properties and industrial application of nanocellulose. 1. Acceptance

With the concept of pure beauty and green skin care becoming more and more popular, the daily chemical industry has officially entered a new iteration cycle of 'safety, gentleness, efficiency and environmental protection'. Traditional chemical additives generally have pain points such as heavy skin feel, easy sensitization, poor system stability, and microplastic residues. They are difficult to meet the core needs of consumers for high-end cleansing, functional cosmetics, and gentle skin care. Nanjing Tianlu Nanotechnology Co., Ltd. is a high-tech enterprise deeply involved in the field of nanocellulose. It focuses on the research and development, large-scale production and customized solution output of daily chemical grade nanocellulose. It relies on independent core processes and mature industrialization systems to create natural green nanosubstrates suitable for all daily chemical scenarios. The company relies on a professional R&D team and advanced preparation technology to break through the performance bottleneck of traditional raw materials. Its nanocellulose products have become a core innovation in formula upgrade, product quality and green upgrade in the field of daily chemicals with their unique nano-three-dimensional network structure, excellent biocompatibility and controllable rheological properties.

Under the industry development trend of natural, safe, green and low-carbon, Clean Beauty's pure beauty concept has fully penetrated the daily chemical industry. Consumers have put forward higher standards for the appearance, texture, skin feel, storage stability and ingredient safety of daily chemical products. Traditional synthetic rheology and suspension additives generally have many shortcomings such as high salt sensitivity, sticky skin feel, easy delamination and sedimentation, and contain microplastic residues, making it difficult to meet the research and development needs of high-end daily chemical products. As a new bio-based nanofunctional material, nanocellulose can build a reversible three-dimensional colloidal network in the aqueous phase with its unique nanofiber morphology, ultra-high aspect ratio and abundant surface active groups. It has excellent suspension stability and thixotropic rheological properties, which perfectly solves the suspension pain points of traditional daily chemical formulas. It has now become one of the core materials for formula upgrading and green replacement in the daily chemical industry. Nanjing Tianlu Nano Technology Co., Ltd. is deeply engaged in the research and development and application of daily chemical grade nanocellulose materials, and continues to optimize materials