Application of Nanocellulose in Shower Gel Green Cleansing and Care Formula Upgrading Plan

In recent years, pure cleansing and green natural skin care have become the mainstream development trend in the daily chemical industry. Consumers' requirements for shower gel are no longer limited to basic cleansing, but also pursue a high-quality experience that is Traditional shower gels mostly use synthetic chemical additives such as carbomer and xanthan gum. They have long-term problems such as formula stratification, particle settlement, sticky residue, instability of high-salt systems, and long-term turbidity. These problems severely restrict the product upgrade of high-end transparent shower gels, scented shower gels, and scrub-effect shower gels. As a new natural bio-based raw material, gentle and safe, refreshing skin feel, long-lasting fragrance, and stable efficacy . nanocellulose perfectly solves the above-mentioned industry problems and has become the core high-quality raw material for the current iteration of shower gel formulas.

Nanjing Tianlu Nanotechnology Co., Ltd. is a high-tech enterprise specializing in nanocellulose research and development, large-scale production, and output of daily chemical scenario application solutions. The company has been deeply involved in the field of bio-based new materials for many years, and has completed the special modification and optimization of nanocellulose for daily chemicals based on the formulation pain points of shower gel and cleansing products. Self-developed daily chemical grade nanocellulose CNF/BNC has the characteristics of natural degradability, high biocompatibility, and excellent thixotropic performance, and can fully replace traditional chemical thickening and suspension additives. Provide stable, safe, and highly adaptable shower gel formula upgrade solutions for cleaning and care companies, and help brands create green, high-end, and differentiated functional shower gel products.

1. The principle of action of nanocellulose: thixotropic structure enables stable formula of shower gel

Nanocellulose for daily chemicals has an ultra-high aspect ratio nanofiber structure. It can independently build a uniform and dense three-dimensional network structure in the water-based shower gel system. It has high-quality thixotropic properties of stable static thickening and dynamic shear thinning . It is the core technical advantage of adapting to shower gel formulations and is also the core reason why traditional colloidal additives cannot be replaced.

In a static storage state, the three-dimensional nanocellulose network can form a uniform supporting force, effectively suspending pearlescent particles, frosted particles, and fragrance microcapsules, completely solving problems such as shower gel delamination, sedimentation, turbidity, and loss of light, and greatly improving the shelf life stability of the product. When used and rubbed, external force can quickly break up the network structure, and the viscosity of the system drops instantly, making the shower gel fluid, easy to push, and foaming delicately. There is no sticky or slippery residue after rinsing, which perfectly solves the industry contradiction of traditional additives : ' stable makes it thick, and refreshing makes it layered . '

2. Core application scenarios of nanocellulose in shower gel

1. Transparent / pearlescent shower gel: long-lasting and stable, improving product appearance and shelf texture

High-end transparent gels and pearlescent fragrance shower gels are the mainstream hot-selling categories in the current cleansing and care market. However, traditional formulas are prone to problems such as turbidity, pearlescent sinking, and reduced light transmittance after being left on for a long time, which seriously affects the appearance and sales texture of the products. Adding nanocellulose can build a stable support structure in a low-viscosity, high-permeability system, which can suspend pearlescent powder and glitter particles for a long time without heavy thickening.

The shower gel is guaranteed to be transparent, clear, and evenly lustrous throughout the entire process, with no delamination, precipitation, or gloss loss during the entire shelf life. It significantly improves the product's high-end texture and terminal shelf performance, and is suitable for the development of all kinds of light luxury transparent fragrance shower gel formulas.

2. Scrub shower gel: releases particles evenly to achieve gentle and deep cleansing

Functional scrub shower gel focuses on exfoliation and deep cleansing, and has a wide audience. Traditional formulas generally have the problem of uneven distribution of frosted particles, accumulation at the bottom, and no material on the upper layer. The user experience varies greatly, and hard particles can easily irritate the skin.

Relying on the excellent dispersion and suspension performance of nanocellulose, the natural scrub particles can be evenly distributed in the system, and the cleaning power is stable and balanced every time. At the same time, the flexible nanofibers can buffer the friction of particles, reduce skin irritation, achieve gentle exfoliation, cleansing without damaging the skin , and are a mild and effective scrub shower gel suitable for daily high-frequency use.

3. Fragrance shower gel: locks in fragrance and releases it slowly, retaining high-end body fragrance for a long time

Long-lasting fragrance is the core selling point of scented shower gel. However, essential oils and fragrance microcapsules in traditional formulas are easily volatile, agglomerated, and oxidatively ineffective, resulting in products with strong front notes and odorless back notes, short fragrance retention time, and messy fragrances, seriously affecting product quality.

Nanocellulose has a unique three-dimensional porous adsorption structure, which can effectively wrap and lock natural essential oils and fragrance microcapsules, effectively inhibiting aroma volatilization and oxidative loss. During the bathing and rubbing process, the aroma can be released in layers, slowly and continuously, which not only makes the fragrance of the shower gel pure and even, but also significantly extends the duration of the fragrance on the skin, greatly improving the product added value and user experience of the scented shower gel.

4. Maintenance shower gel: Stable and effective in locking in water, suitable for gentle care of sensitive skin.

Maintenance-type shower gels that add hyaluronic acid, plant extracts, repair peptides, and vitamins are very popular in the market. However, this type of highly active, high-ion formula can easily cause the failure of traditional chemical additives, causing problems such as demulsification, stratification, and inactivation of active ingredients. The stability of the formula is extremely poor.

Nanocellulose has excellent salt resistance and electrolyte resistance, and can be perfectly adapted to various highly active maintenance shower gel formulas to stabilize repair ingredients, isolate oxidative losses, and retain skin care effects to the greatest extent. At the same time, the hydrophilic hydroxyl groups on its surface can form a breathable and moisture-locking film, which cleans and nourishes the skin at the same time, improving dryness, tightness, and redness after washing, achieving a three-in-one cleansing, moisturizing, and repairing process . The raw materials are naturally hypoallergenic and non-irritating, and are suitable for the gentle care needs of special groups such as sensitive skin, mothers and infants.

3. The core advantages of nanocellulose compared with traditional shower gel additives

Compared with traditional chemical additives such as carbomer and xanthan gum, Nanjing Tianlu Nanocellulose, as a bio-based green raw material, has multiple differentiated advantages in the application of shower gel formulations, fully adapting to the green, high-end, and functional upgrading needs of washing and care brands:

• Green and safe, suitable for pure formula : Made from natural biomass, 100% biodegradable, no chemical residue, non-allergenic, non-irritating, in line with the development standards of pure beauty and low-carbon care products, and suitable for the positioning of high-end safe care products.

• Multi-functions in one, streamlined formula costs : It integrates the five functions of thickening, suspension, fragrance stabilization, moisturizing, and active sustained release. It can replace a variety of traditional additives, streamline the formula system, reduce the use of chemical additives, and effectively reduce the overall cost of enterprise formula R&D and production.

• Upgraded skin feel, refreshing and not slippery : Completely solves the shortcomings of traditional additives that are sticky, thick, and leave behind after washing, creating a high-end skin feel with fine foam, easy washing, moisturizing and refreshing, which meets the core washing and care needs of current consumers.

• Wide compatibility and strong system stability : It is compatible with various shower gel formulas such as transparent systems, high-salt active systems, essential oil fragrance systems, and scrub systems. It is resistant to high temperatures and storage, effectively extending the shelf life of products and reducing after-sales quality problems.

4. Industry Prospects and Enterprise Technical Service Advantages

Under the general trend of green transformation in the daily chemical industry, bio- based nanocellulose has become the core raw material for shower gel formula upgrades, and replacing traditional chemical additives is the inevitable development direction of the industry. Nanjing Tianlu Nanotechnology focuses on the research and development and mass production of nanocellulose for daily chemicals. With stable product quality, mature modification technology, and professional formula adaptation experience, it provides one-stop raw material supply and customized application solutions for cleaning and care companies.

The company can accurately match the appropriate nanocellulose models and addition plans for different brands of transparent shower gel, scented shower gel, scrub shower gel, sensitive skin care shower gel and other products, helping brands quickly create differentiated hot-selling products that are green and safe, have excellent skin feel, stable efficacy and outstanding appearance, and enhance the core competitiveness in the market. In the future, Nanjing Tianlu Nanotechnology will continue to delve into the field of new daily chemical materials, continue to iterate the production and application technology of nanocellulose, and help the cleaning and care industry achieve low-carbon, green, high-quality and sustainable development.